Tuesday, 29 March 2016
Thursday, 24 March 2016
Wednesday, 23 March 2016
Batman V Superman
Batman V Superman
Who produced the film?
- Warner Bros, DC Entertainment Inc, Atlas Entertainment, Syncopy Inc.
Who directed the film?
- Zack Snyder
What was the budget?
- $250 million
Who stars in it?
Technology?
- Bat-suit
How was Batman V Superman marketed?
- Magazines
- Trailers (Youtube & Imdb)
- Clothing
- Bus adverts
- Posters
Synergy?
-
Any cross media convergence?
-
Examples of technological convergence?
- The Jeep brand, owned by Fiat Chrysler, is the official car partner of the superhero movie. In the film, a Jeep Renegade is driven by the character of Bruce Wayne.
Where and when is Batman V Superman being released?
- UK & USA 25 March 2016
What formats is it available in?
- 2D, 3D, 4D, digital
Who is the target audience?
- Teenagers to adults (particularly male). Wider audience made with participation of strong female lead
Batman VS Superman: case study (Sam)
Who produced the film?
Warner Bros, DC Entertainment Inc, Atlas Entertainment, Syncopy Inc.
Who directed the film?
Zack Snyder
Budget: $250 million
Technologies:
Marketing:

Warner Bros, DC Entertainment Inc, Atlas Entertainment, Syncopy Inc.
Who directed the film?
Zack Snyder
Budget: $250 million
Technologies:
Marketing:
- Magazines

- Youtube and televised trailer:
- Food and drink
- IMAX

- Trains and buses (insert picture of the northern line poster)
- Merchandise

Cross media convergence: apps, ability to watch trailers from devices, promise of DVD and Blu-Ray release, IMAX,
Technoogical convergence: The Jeep advertisement features Bruce Wayne in it and is an interactive ad and has the ability to sell both film and technology,
When and where will it be released?
19th March to 1st April globally, initially released in America, UK and Mexico
Formats: 2D, 3D, 4D, digital
Who is the target audience?
Pre-teen to adult, mostly male. Will try to cater to wider audience especially with the rating and strong female lead
| Cast overview, first billed only: | |||
| Ben Affleck | ... | ||
| Henry Cavill | ... | ||
| Amy Adams | ... | ||
| Jesse Eisenberg | ... | ||
| Diane Lane | ... | ||
| Laurence Fishburne | ... | ||
| Jeremy Irons | ... | ||
| Holly Hunter | ... | ||
| Gal Gadot | ... | ||
| Scoot McNairy | ... | ||
| Callan Mulvey | ... | ||
| Tao Okamoto | ... | ||
| Brandon Spink | ... | ||
| Lauren Cohan | ... | ||
Tuesday, 22 March 2016
Saturday, 19 March 2016
Thursday, 17 March 2016
Wednesday, 16 March 2016
What makes a British Film? - Tasmina
The Cultural Test
Qualifying your film as British under the cultural test for film is the gateway to accessing the UK film tax relief and is one of the criteria to apply to the BFI Film Fund. To apply for the cultural test, there must be one film production company (FPC) that is registered with Companies House and within the UK corporation taxt net. The FPC must be set up before principal photography begins and have responsibility for all aspects of the film making process from pre-production through to the delivery.
What makes a British film?
The Cultural Test
The cultural test is the gateway to accessing the UK film tax relief and is one of the criteria to apply to the BFI Film Fund. To apply for the cultural test, there must be one film production company (FPC) that is registered with Companies House and within the UK corporation tax net. The FPC must be set up before principal photography begins and have responsibility for all aspects of the filmmaking process from pre-production through to delivery.
The cultural test is the gateway to accessing the UK film tax relief and is one of the criteria to apply to the BFI Film Fund. To apply for the cultural test, there must be one film production company (FPC) that is registered with Companies House and within the UK corporation tax net. The FPC must be set up before principal photography begins and have responsibility for all aspects of the filmmaking process from pre-production through to delivery.
The Survivalist Case Study
The Survivalist
Who produced the film?
- The film was produced by David Gilbery, Wayne Marc Godfrey and Robert Jones
Who directed the film?
- The film was directed by Stephen Fingleton
What was the budget of the film?
- The official budget if this film was £1 million
Who star in it?
- The main cast of the film are Mia Goth as Milja, Martin McCann as Survivalist and Olwen Fouere as Kathryn
What technology has been used to make the film?
-
How was The Survivalist marketed, which different marketing tools were used?
- Facebook and Youtube
3 examples of synergy with other products/merchandise?
-
Any cross media convergence?
-
Where and when was The Survivalist released?
-The film was released first in USA, 18 April 2015 at the Tribeca Film Festival, but was officially released in the UK, 12 February 2016
What formats was it available in?
-The film is available on Blu-Ray DVD
Who is the Target Audience?
-
Who produced the film?
- The film was produced by David Gilbery, Wayne Marc Godfrey and Robert Jones
Who directed the film?
- The film was directed by Stephen Fingleton
What was the budget of the film?
- The official budget if this film was £1 million
Who star in it?
- The main cast of the film are Mia Goth as Milja, Martin McCann as Survivalist and Olwen Fouere as Kathryn
What technology has been used to make the film?
-
How was The Survivalist marketed, which different marketing tools were used?
- Facebook and Youtube
3 examples of synergy with other products/merchandise?
-
Any cross media convergence?
-
Where and when was The Survivalist released?
-The film was released first in USA, 18 April 2015 at the Tribeca Film Festival, but was officially released in the UK, 12 February 2016
What formats was it available in?
-The film is available on Blu-Ray DVD
Who is the Target Audience?
-
Survey Monkey - Tasmina
https://www.surveymonkey.co.uk/r/CSJK8VC
https://www.surveymonkey.co.uk/r/CRLVTPH
https://www.surveymonkey.co.uk/r/CRLVTPH
Saturday, 12 March 2016
Sunday, 6 March 2016
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